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Dance, party, enjoy time with friends, but don’t light
up in my house. That’s the message behind the San Jose Tobacco-Free
Collaborative’s 30-second television commercial that aired
on MTV and MUN2 on Comcast Cable in San Jose nearly 300 times
over the summer. The commercial, produced in English and Spanish,
also encourages young people to question the tobacco industry
and its unscrupulous marketing tactics.
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